From the star Mr. West and Nike’s shared vision was clear: to create a modern classic. An original Nike footwear style, that reflects elements of Nike’s sporting past, and remixes them with Nike innovation to deliver a unique shoe.
The creative process of the Air Yeezy began with the discussion around ideas and inspirations. The shoe began to take shape through a series of drawings and samples, each pulling inspiration and reference from some of Nike’s iconic innovations and rich design history, across both Basketball and Sportswear styles.
With Kanye’ s creative passion combined with Nike’s design and performance innovation, The Air Yeezy was fine-tuned on stages around the globe, challenging convention by remixing the past to create something uniquely new, as only Nike Sportswear can.
Nike X Kanye West Present “THE NIKE AIR YEEZY!”
The Nike Air Yeezy will release in Spring 2009. Three colorways will be available. The first in April 2009 will be the Zen Grey/LT Charcoal color way, followed this will be followed in May by a Black/Black version, and in June with the final Net/Net color way.