For the World 2010 Cup Nike teamed up with Crayola and Wieden + Kennedy commissioned artist Diem Chau to design and create a set a set of Crayons for a press kit to celebrate the event. The design team at Wieden Kennedy made the box, base and contents. Diem Chau carved the crayons and are based on a metallic/ color theme. The set consist of 66 crayons individually carved and represents a different player. The kits are very very limited Only 11 kits were made total and the entire process took 18 days to complete. Good luck trying to find these babies.